Creating a Shoppable Video

Turn your interactive videos into immersive shoppable experiences

Prerequisites

In order to start using the Shopify <> Mindstamp integration, you will first need an active Shopify store and you will have needed to follow the Connecting To Shopify instructions.

Getting Started

Once you have Shopify connected to your Mindstamp account, you can create shoppable videos in two ways. You can add individual products to your videos by using the "Add To Cart" click action or you can select the "Make This Video Shoppable" button in the Integrations tab in the video editor to streamline the process.

Adding Individual Products

Using an existing Mindstamp video, you can add individual products to your videos. From the video editor, you can use the "Add To Cart" click action on Buttons, Images, Hotspots, and Text interactions.

Interactions That Support "Add To Cart"

Interactions That Support "Add To Cart"

For this demonstration we will create a button and select the "Add To Cart" Click Action.

Selecting the Click Action

Selecting the Click Action

From there, you are able to select the products that you would like to use for the video.

Choose Products

Choose Products

After selecting "Choose Product," you will see a dialog with all of the products in your store.

Your Store's Product

Your Store's Product

From this window, you will need to select one of your products that you would like to add to your video. Then, you will need to select a variant of that product.

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If you don't have a variant set up on your product, you will see the default value provided by Shopify.

Your Product's Variants

Your Product's Variants

After selecting the variant, you can save your interaction.

Save Interaction

Save Interaction

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After adding a product to your video, you can use the {{checkout_url}} variable on any interaction or navigation or in the End Call-To-Action. This will take the viewer directly to the checkout page.

You will then see the button in your video. Once you click on the button, you will see the shopping cart icon with the number of products in your cart.

Shopping Cart Icon

Shopping Cart Icon

Clicking on the Shopping Cart, you will see all of the products you have clicked on. From there, you can see the details of all of the items in your cart and you can increase or decrease the number of items you have in your cart by clicking the plus icon or the trash icon. You can also go to checkout by clicking "Checkout."

In Video Shopping Cart

In Video Shopping Cart

Upon clicking the "Checkout" button, the viewer will be taken to the checkout page for payment.

Checkout Page

Checkout Page

Converting a Video to a Shoppable Video

The quickest and simplest way to make a video shoppable can be found on the integrations tab of the video editor.

Integrations

Integrations

From there, select "Make This Video Shoppable" under the Shopify section.

Make This Video Shoppable

Make This Video Shoppable

You will then be take to another page were you can select "Get My Products" to show all your shoppable products.

Getting Your Products

Getting Your Products

Once you see all of your products, select the ones you would like to showcase in your video. Once you have all the products you want to show, select "Make Video Shoppable."

Make Video Shoppable

Make Video Shoppable

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The first variant of the product will be selected when using this method of creating a shoppable video. To update this, you can follow the steps outlined above.

You will then be redirected to your video and will see each of the selected products showcased throughout your video.

Completed Shoppable Video

Completed Shoppable Video

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Need help or want to know more about using Shopify with Mindstamp? We're here for you! Contact [email protected] to learn more